ADNOC
Category Manager Job ( ADNOC Distribution ) Jobs 2023
Category Manager (Fresh Food)
Location: Abu Dhabi, UAE.
Company: ADNOC Distribution
JOB PURPOSE: Category Manager Job
Own and deliver the P&L for assigned categories in the C-Store and grow the category revenue and sales through various means and new initiatives including promotion, introduction of new products etc. Also responsible for identification, negotiation and closure with all category partners and suppliers.
KEY ACCOUNTABILITIES: Category Manager Job
Job Specific Accountabilities
Strategy and Planning: Category Manager Job
Lead and forecast the revenue planning with a monthly, quarterly view for the assigned categories including finalizing and driving commercial fundamentals for your category e.g., hierarchy, range, types of products etc.
Define clear metrics for the category/sub-category success and build sustainable programs to
structurally drive the same across the organization.
Cooperates with the department manager in development of business case for introduction of new products and services, this includes, surveying market and customer’s taste and requirements,
expected sales, target group, sourcing channels, GmROI, margin etc.
Category Sourcing: Category Manager Job
Analyze industry trends and evolving technology to proactively identify supply base opportunities to
reduce cost, minimize risk, protect continuity of supply, and exploit industry developments that benefit ADNOC Distribution.
Collects information and analyses for sourcing reliable supplier, negotiates for the lower cost for
ADNOC Distribution, collates product details from potential suppliers (e.g., Description, pack size,
barcode, cost prices, recommended retail selling prices etc.) and calculates to fix most profitable retail selling price, whilst generating the highest gross margin from the product sale.
Evaluates capabilities and resources of new supplier, collect relevant information e.g., trade license, agency letters etc.
Monitor supplier performance based on meeting their obligations and self-product availability discusses to improve and maximize the service level from suppliers. Maintains relations and renegotiates, regularly, to embitter terms and reach the lowest, possible, cost price for products.
Category Management: Category Manager Job
Understand the selection requirement, price expectation and create the relevant portfolio of products in the category
Executing Revenue Growth Management plans and continuously monitoring promotions and pricing.
Reviews, on monthly basis the sales and profitability of each category and item, classifies as good or poor sales and decide for the required change in category items, quality, price, source, or number of SKUs which can be displayed within the space allocated to the category.
Works with the planogram manager in order to make sure that category products are getting displayed at the right areas in the C-Stores.
Promotion Planning and Execution
Develop the promotion plans and campaigns for increasing the overall sales and revenue for the
assigned category including calculating the financial cost, expected increase in sales, benefits like
reduction in unsold inventory or slow-moving inventory, purchasing and negotiation with supplier and manage the roll out of the promotional campaign in coordination with other team at C-Stores.
Produces the annual calendar for promotion campaigns in line with overall direction and departmental guidelines and shares it with higher management for approval
Stock Management
Manage inventory availability and inventory health including improved in stock, inventory planning,
vendor operational improvement (efficiency, fill rates, lead time), forecasting, and shrink reduction.
Market Analysis and Customer Intelligence: Category Manager Job
Develop data backed understanding of customer buying behavior (across channels) – adoption,
repeats, category adjacencies and other relevant buying behaviors
QUALIFICATIONS, EXPERIENCE, KNOWLEDGE & SKILLS:
Minimum Qualification: Category Manager Job
Bachelor’s Degree in marketing, sales, business administration or any other relevant discipline
Masters or post graduate degree is Sales and Marketing will be highly preferable
Minimum Experience & Knowledge & Skills
10 years of experience in category management department, including 2-4 years in position of
increasing responsibility